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Design-system specialist for senior frontend platform roles

Design Systems + Architecture + Leadership

Design Systems Expert & Frontend Platform Lead

I design and build scalable design systems, frontend platforms, headless content architectures, and AI-enabled products using React, Next.js, TypeScript, and modern AI technologies.

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Portrait of Hamed Jenabi
PositionDesign Systems Expert & Frontend Platform Lead
SpecialtyComponent architecture, tokens, governance, accessibility
ScopeStaff-level design-system and platform initiatives
LocationVienna / Remote

Design-system architecture for scalable, consistent product delivery

Reusable component foundations with tokens, accessibility, and governance

Frontend platform architecture for content-rich product ecosystems

Headless CMS and DXP integrations across reusable channels

Selected Work

Flagship case studies led by design-system and platform thinking.

These projects are shaped around the roles I want the portfolio to support: Design Systems Lead, Staff Frontend Engineer, Frontend Architect, CMS/DXP Architect, and AI Integration Engineer.

01
Design TokensComponent LibraryFrontend PlatformProduct Apps

Primary design-system proof

Frontend Platform / Design System

A production-style frontend foundation that connects design tokens, reusable components, documentation, testing, accessibility, and release governance.

Role
Design Systems Expert / Frontend Platform Lead
Problem
Product teams need consistent UI delivery without every application rebuilding patterns, accessibility behavior, and release decisions from scratch.

Treat components as governed platform assets, not one-off UI fragments.

Document adoption paths so teams can move quickly without losing consistency.

Protect quality through typed APIs, accessibility checks, and automated tests.

ReactTypeScriptStorybookDesign TokensCI/CD
02
Next.js AppCMS APIsRetrieval LayerLLM Workflow

AI and content-platform case study

AI Content Platform

An AI-enabled headless content platform for helping editorial teams search, reuse, summarize, and adapt structured content across channels.

Role
Frontend Architect / AI Integration Lead
Problem
Content teams often manage large content libraries without a reliable way to find, recombine, and govern reusable information.

Use retrieval before generation to ground responses in approved content.

Validate structured outputs before they enter editorial workflows.

Track usage and response quality so AI cost and reliability stay visible.

Next.jsTypeScriptHeadless CMSRAGLLM APIs
03
UserAI OrchestratorTool CallingDocs / APIs / Data

Applied AI product concept

Engineering Knowledge Agent

An AI workflow product that searches technical documentation, calls tools, returns structured answers, and evaluates response quality.

Role
AI Product / Integration Engineer
Problem
Engineering teams lose time finding trustworthy project knowledge across docs, APIs, issue trackers, and code-adjacent systems.

Separate orchestration, retrieval, and tool execution for safer evolution.

Use structured outputs and evaluations to make answers inspectable.

Design rate limits, audit logs, and fallback states as product features.

Next.jsMCPTool CallingVector SearchObservability

Expertise

Design systems first, with platform depth around them.

The goal is to show design-system expertise as the center of the story, supported by architecture, product engineering, CMS/DXP, and practical AI experience.

Design Systems

Creating design systems that connect product, design, and engineering through reusable components, tokens, accessibility, documentation, and governance.

Component architectureDesign tokensStorybookAccessibilityGovernanceReusable UIMulti-brand systems

Frontend Platforms

Building scalable frontend foundations that allow multiple teams and products to move quickly without sacrificing quality.

ReactNext.jsTypeScriptFrontend architecturePerformanceTestingCI/CDDeveloper experience

Content Platforms & DXP

Designing content platforms that separate content, presentation, and business logic while supporting multiple teams and channels.

Headless CMSContent architectureCMS integrationsSitecoreContentfulSanityAPIsMulti-site platforms

Applied AI

Integrating AI into real products and workflows rather than building isolated AI demos.

LLM APIsRAGAgentsAI workflowsMCPStructured outputsVector searchAI-assisted interfaces

Experience

Design-system leadership framed around ownership and impact.

Designed reusable design-system architecture for content-heavy digital products, improving consistency and reducing duplicated implementation work.

Built component, token, accessibility, and documentation patterns that help teams ship polished interfaces from a shared foundation.

Led CMS and DXP frontend initiatives from platform decisions through delivery standards, code review, and team mentoring.

Shaped integrations between headless content systems and frontend applications so content can be reused across multiple digital channels.

Established technical patterns for API integration, performance, governance, and maintainable frontend delivery.

Technical Stack

Skills organized by capability, not as one long tool list.

This makes the site easier to scan for platform, CMS, frontend, and applied AI roles.

Frontend

ReactNext.jsTypeScriptJavaScriptHTMLCSS

Architecture

Frontend ArchitectureDesign SystemsMicro FrontendsMonoreposAPI ArchitecturePerformance

Content Platforms

Headless CMSSitecoreContentfulSanityContent ModelingDXP

AI Engineering

LLM APIsRAGAI AgentsTool CallingMCPStructured OutputsVector SearchAI Workflows

Engineering

Node.jsPostgreSQLTestingCI/CDGitHub Actions

Leadership

Technical LeadershipArchitecture ReviewsMentoringEngineering StandardsCross-functional Collaboration

About

From frontend implementation to frontend platform leadership.

I started primarily in frontend engineering and gradually moved toward building the systems behind frontend teams: reusable platforms, design systems, content architectures, and technical standards.

Today my focus is at the intersection of frontend platform engineering, content systems, and applied AI. I enjoy turning complex product and engineering requirements into scalable architectures that teams can actually maintain.

Contact

Need a design systems expert for frontend platform work?

I am open to conversations around Design Systems Lead, Staff Frontend, Frontend Architect, CMS/DXP Architect, and AI product integration roles.